Written by Anne Miller Thursday, 23 September 2010 02:04 Be Yourself, Be Authentic, Be Funny News Limited newspapers in Australia recently ran a tech story headlined “Social Media’s Trendy, But Does it Lead To Sales?” The author, Nick Gilbert, pushed a simple message for small business: “Keep it real” and gave a few examples of […]
Dealing With Online Complaints
Written by Anne Miller Wednesday, 30 June 2010 23:46 Word Of Mouse Bites Both Ways! It’s been a marketing truism since Roman times ( remember those scrawled recommendations found on the walls of Pompeii? )… word of mouth pays! It doesn’t matter how many ads you read, hear or watch, when your best mate says he […]
6 Things About Facebook
Written by Anne Miller Tuesday, 25 May 2010 05:13 1. Create Your Profile Facebook is all about personal relationships, i.e. “friends”. People probably DON’T want to make friends with your business, but they may like to be friends with you. In any case, you are not allowed to create a profile for your business. What […]
5 Things You Need To Know About Social Media
Written by Anne Miller Wednesday, 05 May 2010 23:54 Here’s A Few More Ideas About Social Media “Social media” marketing has been the buzz internationally for the past few years. In Australia, it has had a slow start but the wave is starting to build up now.
5 Things You Need To Know Before Creating A Website
Written by Anne Miller Wednesday, 21 April 2010 06:20 So you’ve decided your business needs a website … Here are five of the most common mistakes that I have watched small businesses make when they start thinking about the web:
Social Media – the Future…
Another part of your marketing package … Written by Juli Robertson Tuesday, 09 March 2010 04:14 Do you use social media as part of your marketing package? If not, why not? The top 100 companies in the Fortune 500 certainly do. A recent study found that 79% of them use Twitter, Facebook, YouTube or blogs […]