And no, we’re not talking Supertramp, or even FIFA boss Sepp Blatter and the World Cup. We’re talking about Sony and the debacle in April 2011 when their PlayStation Network was hacked and the security of an estimated 100 million records was breached, including data from more than 700,000 Australians. User names, passwords, credit card […]
Media Hack vs PR Flack
A recent column in The Australian newspaper by Dan Kaufman has sparked an interesting debate in the blogosphere between journalists and PRs. The column, entitled “Editors are grumpy with PR people for good reason”explored the newsroom’s side of the minefield between PRs and journalists.It was quickly followed on ad industry website Mumbrella with a reply by […]
The 3-Minute Decision
Written by Penny Votzourakis and Anne Miller Sunday, 15 August 2010 09:10 You Have Less Than 3 Minutes To Sell Yourself Imagine this … you’ve walked into a room filled with people you don’t know. Some are talking, some are listening. How do you feel? What do you think? Can you figure out the pecking […]
5 Tips About Web Statistics
Written by Anne Miller Wednesday, 28 April 2010 23:33 Understanding Your Web Statistics 1. Make sure you have web statistics available! The two most common types currently available are “Webalizer” or similar systems which are provided by your web host and “Google Analytics” which are provided free (after a bit of geekiness that your web […]